Launch a prop firm with the risk, tech and payments right from day one
Most of the expensive problems we see in prop firms were decided before launch: the wrong program rules, a platform chosen on features alone, no risk rulebook, or payment providers that freeze accounts. We help founders get these decisions right before the first sale.
What a new prop firm needs
- Programs and pricing: challenge structure, account sizes, drawdown and consistency rules, profit split and fees, benchmarked against the firms you will compete with.
- A technology stack: trading platform, bridge and liquidity, CRM and the reporting you need from day one.
- A risk rulebook and surveillance plan in place before the first trader is funded.
- An entity and compliance setup: where you incorporate, where you sell, AML and KYB policy and terms.
- Payments: card, PSP and crypto options that accept prop firms, plus payout rails for traders.
How we help
We turn your idea into a launch plan with vendors, costs and the order of work, then help connect the pieces so the platform, bridge, CRM, risk rules and payments work together.
Because we cover risk, platforms, liquidity and payments as one team, you are not left coordinating five vendors who each see only their part.
Avoiding the common launch mistakes
- Pricing programs without modeling pass rates and payouts.
- Choosing a platform you rent and cannot control, then discovering the dependency later.
- Launching without abuse detection, then paying the first wave of exploiters.
- Picking payment providers that do not accept prop firms and losing access to funds.
What you get
- A launch plan with vendors, costs and timeline
- Program and pricing design with modeled margins
- A risk rulebook ready before the first sale
- Platform, bridge and CRM selection and setup
- Entity, AML and payments plan with introductions where useful
Questions
How do I start a prop firm?
Define your programs and pricing, choose a platform and liquidity setup, write the risk rules, set up the entity and compliance, and secure payment providers that accept prop firms. Doing these in the right order avoids costly rework.
How long does it take to launch a prop firm?
It depends on the entity, platform and payment setup. The plan we build gives you a realistic timeline for your case.
Do you provide legal or regulatory advice?
No. We provide operational and compliance setup guidance and work alongside your lawyers. We are not a law firm.
Can you help after launch?
Yes. Many founders keep us on a retainer as their outsourced risk and platform team once they go live.